September 28, 2025, London
Today, we found ourselves reflecting on experience.
When we created The Executive, it was never just about the item. It was about the moment that surrounds it, the pause you take when it arrives, the care in how it’s opened, and the sense that something has been made for you, not just sent to you.
That’s why we designed the case to be more than a container. It was crafted to slow you down, to invite a moment of stillness before the day carries on.
And when that moment passes, it doesn’t end. The packaging stays. It can hold jewellery, small essentials, or simply remain alongside The Executive as part of the everyday.
Because design isn’t only in the product. It’s in the experience, and the pauses, that stay with you.